One big thing it needed was more info on pricing. Yawnsville!Īnd it needed it in an interactive format that would keep visitors reading. Just a load of boring pages full of boring text. There was no user interaction, nothing to pique a visitor’s interest and get them to hang around to read.

So, I opened up my website and took a long hard look at it. That’s when you pretend to be a customer and try to evaluate your user experience as a customer. Time and time again the most visited site on my website was the landing-page.Īnd time and time again they were browsing away again. I had social accounts and I made sure queries were dealt with promptly. Like I was swimming uphill through molasses.Įven allowing for it being my product I was certain it was as good, if not better than my competitors. I racked my brains and searched for clues in my market research and analytics data. So, I looked again and again and compared the results.Īnd that’s when I stumbled across the free online catalog creator Yumpu Publishing. But if owning a company has taught me anything it’s never believed the hype. That was me a few months ago - when I learned about this free catalog creator software. Angry because no one is actually buying from us! Have you ever wondered why you can’t seem to find new potential customers?Īs the proud owners of small (and not so small) businesses, we’ve all been there.įrustrated because we know there are customers.īemused because we know there’s demand for our service.

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